The Grass Roots 25
The founding years
The name “Grass Roots” originated in 1965 as the name of a band project by the Los Angeles, California songwriter and producer duo of P.F. Sloan and Steve Barri. Sloan and Barri had written several songs in an attempt by their record company, Dunhill Records to cash in on the budding folk rock movement. One of these songs was “Where Were You When I Needed You,” which was recorded by Sloan and Barri and a now forgotten line-up of studio musicians. Sloan provided the lead vocals and played guitar. The song was released under “The Grass Roots” name and sent, as a demo, to several radio stations of the San Francisco Bay area.
When moderate interest in this new band arose, Sloan and Barri went to look for a group that could incorporate The Grass Roots name. They found one in a San Francisco group named “The Bedouins” and cut a new version with that band’s lead vocalist, Willie Fulton. In 1965, the Grass Roots got their first official airplay on Southern California radio stations, such as KGB(AM) in San Diego and KHJ in Los Angeles with a version of the Bob Dylan song, “Mr. Jones (Ballad Of A Thin Man)”. For some months, The Bedouins were the first “real” Grass Roots but the partnership with Sloan and Barri broke up when the band demanded more space for their own more blues rock-oriented material (which their producers were not willing to give them). Willie Fulton, Denny Ellis, and David Stensen went back to San Francisco, with drummer Joel Larson the only one who remained (he was to become a member of a later Grass Roots line-up, as well). In the meantime, the second version of “Where Were You When I Needed You” peaked in the top 40 in mid-1966; an album of the same name sold poorly, probably because there were no Grass Roots anymore to promote it at the time of its release.
The years of success
The group’s third and by far most successful incarnation was finally found in a Los Angeles band,