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Holidays Drive Sales of Seasonal Music, Gadget Gifts 0

Posted on April 23, 2012 by Jennib And Friends


(PRWEB) April 19, 2012

Although the music industry has languished from sluggish sales over the last half decade, consumer trends have demonstrated that holiday music is immune to the recession year after year, according to a report in Htrnews.

About one-fifth of music sales, including Christmas music, takes place in the last six weeks of the year. In 2010, that totaled more than 71 million albums during the season, the news source said.

“Every year there’s that great new holiday album people want to make sure they’ve got it in their house,” said Dave Bakula, vice president, analytics entertainment for Nielsen, as quoted by Htrnews. “But it never really matters if there’s any better release one year or another; the demand is there every year. Whether it’s gift-giving or the need to have the music of the season on, it seems to be more resilient than the music industry as a whole.”

For established artists, one holiday album gives them a chance to re-enter the album sales charts every year, while newer performers have an opportunity for greater exposure.

If the number of tech reviews in the media during the holidays is any indication, smartphones and other devices to store and play music are also popular during this time of year.

All smartphones are now equipped with music players and capable of hosting music-downloading apps, according to a recent article published in Wired.

People looking for gift ideas for their beloved music fanatics in their lives can visit Serenity Living Stores to find both portable electronics and accessories. The online retailer sells different lines of smartphone cases, available for several brands of devices in a variety of chic and sharp colors.

For music lovers who would prefer not to listen to digital files on a smartphone, Serenity Living Stores also sells several hand-held multimedia players, capable of storing up to 250 gigabytes of music, video and photos. Other accessories provided by the company include waterproof mp3 device carriers, earphones, battery chargers and Wi-Fi capable internet radios.

Customers who shop at Serenity Living Stores are guaranteed access to high quality name brands at the best prices. If you find our products available from other retailers at cheaper prices, we will match or beat those prices.

In order to ensure you have the smoothest possible shopping experience, live customer assistance is available through telephone or internet messaging.

All orders from Serenity Living Stores come with free shipping.

http://www.htrnews.com/article/20111215/MAN0502/112150570/Season-a-reason-for-strong-album-sales

http://www.wired.com/reviews/2011/12/htc-rezound/

http://www.serenitylivingstores.com/







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WatchMojo Marks First Full-Year of Profitability in 2011 0

Posted on April 13, 2012 by Jennib And Friends

Montreal, QC (PRWEB) March 31, 2012

2011 marked WatchMojos first full year of profitability, on the heels of a 75% spike in revenues.

As traditional media companies remain reluctant to fully embrace emerging distribution platforms such as the web, mobile and tablets, companies like WatchMojo are filling the void by producing and publishing content that mirrors cable programming.

With Internet users increasingly watching online video and marketers shifting ad dollars away from display to video, WatchMojo grew considerably in 2011. After finishing 2010 with 245 million all-time views, it added 466 million total video views throughout 2011 to finish the year with 711 million cumulative views, crossing 750 million combined streams in February 2012.

The companys business model consists of deficit-financing the production of short-form informative and entertaining videos on the people, places and trends that have shaped the world, and then distributing these under licensing and syndication agreements on multiple platforms.


    Online, the videos reach nearly 20 million consumers each month on portals including Yahoo!, MSN and AOL, as well as video destinations like YouTube, Hulu. Throughout the year, WatchMojo added Time Warners Roadrunner.com and many other distribution partners.

    In out-of-home digital networks, WatchMojo reaches 40 million consumers per month in the United States alone and generated well over a billion impressions throughout 2011.

    In mobile, it has generated over 10 million all-time audited mobile streams/downloads (the total number including unaudited views is much higher).

    It launched its iPad app to reach consumers on Apples popular tablet, which has sold over 55 million units thus far (it took Apple 22 years to sell 55 million Macs; 5 years to sell 22 million iPods and it took us about 3 years to sell that many iPhones).

    In the living room, WatchMojo is available through the increasing number of connected devices coming on the market, with apps on Boxee, Roku, Google TV, WDTV Live and many more.

A series of industry trends are also shaping up 2012 to look promising for the company. Namely,

1)    Hulu, YouTube and Netflix are all now underwriting content;

2)    Audiences on YouTube channels are now measured through a partnership between Comscore and YouTube. Indeed, in a year that saw YouTube tower over its competitors, WatchMojos YouTube channel now features over 6,500 of its videos, generating over 125 cumulative million views;

3)    VCs are starting to move funds into content, as their investments in tech and platforms have become saturated. In fact, while online video continues to grow in terms of user adoption and popularity, industry revenues have failed to match forecasts and the exits have been fairly rare. Video isnt immune to this reality: location hasnt lived up to the hype and online media in general remains small, especially when benchmarked to the total investment in the sector.

Early on investors shunned content creation models for aggregation and curation, with a focus on scaling and cost minimization; but as marketers demanded quality, credibility and authenticity, then WatchMojos deep catalogue of 7,000 premium, professionally-produced, evergreen, brand-safe videos has come in greater demand. The videos popular topics appeal to distributors; their brand-safe nature pleases advertisers; and their quality draws academic and educational publishers that seek new tools for teachers and students alike.

No one will mistake our P&L for Googles, granted, but the fact remains that we have built a lean and profitable model to create high-quality video content at scale, that is a very challenging thing to pull off because quality content creation doesnt historically scale, especially video content, explains WatchMojo CEO Ashkan Karbasfrooshan, who launched the company in 2006 after News Corp. bought his last company AskMen.

Six years into the business, were independent, growing and profitable; its a good place to be, concludes Karbasfrooshan.

About WatchMojo

WatchMojo informs and entertains through video by covering the people, places and trends that you care about. The companys short-form programming answer the questions on Who, What, Where, When and Why across thousands of topics in Automotive, Business, Comedy, Education, Fashion, Film, Food, Health & Fitness, History, How To, Lifestyle, Music, Politics, Science, Space, Sports, Urban Living, Technology, Travel and Video Games.

Providing videos to the worlds largest media companies and academic organizations, WatchMojo is a leading producer of professionally-produced, premium, brand-safe, evergreen, videos. The companys catalogue of seven thousand videos has generated 750 million video views online and billions more in out-of-home digital networks.

Digiday picked WatchMojo alongside CBS and HBO as the three finalists in the Best Entertainment Category at the Digiday Video Awards. Marketing Magazine picked WatchMojo as one of Canadas Digital Media Companies to Watch in its September 2011 issue.

Learn more on http://www.WatchMojo.com.

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RCN Adds HBO GO® to Cable Service Offerings in Boston 0

Posted on April 09, 2012 by Jennib And Friends


Boston, MA (PRWEB) April 03, 2012

RCN is proud to team-up with HBO® to bring our Boston cable service customers HBOs authenticated online video destination HBO GO. From the company that revolutionized TV by bringing cinematic storytelling and unforgettable characters to life, HBO GO is one of the most advanced streaming television apps in the market. RCN Boston cable service customers who subscribe to HBO will have free, unlimited access to HBOs entire online programming inventory at any time, on any computer in the U.S. with a high-speed internet connection, as well as a number of other mobile devices.

HBO GO is the latest addition to HBOs digital offerings and a perfect complement to HBO On Demand® giving our Boston-area cable service customers even more viewing choices than ever before. With content updated continuously, HBO GO allows customers to instantly watch their favorite programs from a PC or MAC computer through a browser-based application. Whats more? With RCN Boston as your cable provider and HBO GOs online service, our customers get a number of additional convenient features for free. HBO GO gives customers the capability to create a Watchlist to track and organize content for later viewing. Plus, get additional exclusive content including interviews, recaps, and behind the scene extras. Make HBO GO your own with a personalized Series Pass that will automatically alert customers to new episodes of their favorite HBO programs as soon as they arrive. Catch the latest episodes of Deadwood®, Boardwalk Empire® or Entourage® and get the inside scoop with exclusive bonus materials, soundtracks, and cast information included in your HBO GO and cable services from RCN.

HBO GO, which offers more than 1,400 titles online, lets RCNs authenticated HBO customers instantly watch every episode of every season of the hottest HBO content online. HBO GO and cable services from RCN Boston allow customers to not only watch the most popular full-length motion pictures, but also the hottest sports events, documentaries, specials and concerts. HBO GO also offers HBOs acclaimed Original Series, HBO Films, HBO Miniseries, HBO Documentary Films, HBO Sports, plus comedies, late night programming, and the largest selection of blockbuster movies in both standard and high definition. Didnt catch Sex and the City® the first time around? Get some friends together to watch the fashion-filled, NYC adventures of Carrie, Charlotte, Miranda and Samantha from beginning to end with HBO GO. Wondering about the hype surrounding vampires these days? With RCN Boston as your cable provider and HBO GO, our customers can catch up with the HBOs hit series True Blood® to find out what all the excitement is about. If you want to re-live the intense drama of the most infamous family on television, The Sopranos®, now you can with HBO GO. Get all that HBO has to offer, online and on-the-go, with HBO GO and your Boston cable provider, RCN.

About RCN

RCN Telecom Services, LLC (http://www.rcn.com) is a privately-held competitive broadband services provider delivering all-digital and high-definition video, high-speed Internet and premium phone services to residential and small-medium business customers. RCN’s primary service areas include Washington, D.C., Philadelphia, Lehigh Valley (PA), New York City, Boston and Chicago.





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