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YouTube to offer rentals of 500 Paramount movies 0

Posted on April 09, 2012 by Jennib And Friends

YouTube to offer rentals of 500 Paramount movies
YouTube, the world's most popular online video website, streams 4 billion videos every day and its users upload more than 60 hours of video to the site every minute. Although much of the content on YouTube consists of home videos that are free to watch …
Read more on Baltimore Sun

Online movie streaming will overtake DVD sales this year in US
By Rick Burgess For the first time ever, more films will be watched online (legally) than purchased in the United States, according to IHS Screen Digest. The analytics firm estimates that Americans will watch 3.4 billion movies online in 2012, …
Read more on TechSpot

East Meets West in Nissan Social Media-Bollywood Link
The effort is "New Star of India," a five-minute film made with creative agency AKQA and unveiled online March 30 on Nissan India's Facebook page and YouTube. It's the automaker's attempt to own both the Bollywood and social-media spaces there.
Read more on AdAge.com

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38th Annual Town Fair Tire World of Wheels Features Disney TV Star Debby Ryan in Boston 0

Posted on March 19, 2012 by Jennib And Friends

Boston, Massachusetts (PRWEB) March 19, 2012

Celebrities making personal appearances to meet spectators and sign free autographs who will join Americas finest hot rods and customs at the thirty-eight annual Town Fair Tire World of Wheels (http://www.autorama.com) custom car show and motorsports exposition now include Debby Ryan from Disneys Jessie.

The thirty-eight annual Town Fair Tire World of Wheels at Bostons Seaport World Trade Center Mar. 30 to Apr. 1 has become well know for treating spectators to displays of hundreds of Americas finest one-of-a-kind hot rods, customs, trucks and motorcycles, specialty and feature vehicles, celebrity appearances and special attractions.

Ryan is one of the most watched young stars in show business today, known for her comedic as well as dramatic performances. She presently stars as Jessie on Disney’s new hit show, “Jessie. Her big break into comedy came as series regular Bailey Pickett on the hit Disney Channel series “The Suite Life on Deck,” In addition to being a popular actress and teen idol, Ryan has become a businesswoman and creative force in the business.

Ryan will be at the show on Sunday, Apr. 1, noon-5 p.m., and another Disney star, Stephanie Scott, who plays Lexi on Disney TVs A.N.T. Farm, will be at the show on Saturday, Mar. 31, 1-4 p.m. and 7-9 p.m. Other celebrities making personal appearances include New England Patriots safety Patrick Chung, Sunday, 1-3 p.m., and Billy Bretherton from A&E televisions Billy the Exterminator, Saturday, Mar. 31, 1-4 p.m. and 6-8 p.m. In addition, the Ol Skool Rodz Pinup Girl Contest will take place on Saturday, Mar. 31, at 9 p.m.

Hot rods and customs remain the heart and soul of the show, and in addition to those created by local car enthusiasts, which make up the bulk of the show, many feature cars will be displayed. This years features will include the Transformers III movie series Bumblebee, a special edition 2012 Chevrolet Camaro; 60s bubbletop car called Mantaray; Roswell Rod bubble top car; BASF 1957 Mercedes 300SL Gullwing, redesigned by well known custom designer and builder Chip Foose; and three special car sectionsWorld of Wheels Ol Skool Rodz display, Direct Connection display of vintage and current Hemi-powered vehicles and Drag City USAs vintage race cars.

Thirty-eighth annual Town Fair Tire World of Wheels show hours are Friday, Mar. 30, 2012, 3-10 p.m., Saturday, Mar. 31, 2012, 10 a.m.-10 p.m., and Sunday, Apr. 1, 2012, 10 a.m.-7 p.m. Admission is $ 16 for adults, $ 5 for children 6-12 and free for children 5 and under. Discount coupons for $ 2 off general admission, as well as coupons good on Friday, Mar. 30, only that admit a child free when accompanied by an adult, will be available at http://www.townfairtire.com.

Bostons Seaport World Trade Center (http://www.seaportboston.com) is located at 200 Seaport Boulevard, in South Bostons Seaport District with plenty of area parking and access by the MBTAs Silver Line.

Show information is available online at http://www.autorama.com, where enthusiasts can link to the World of Wheels on Facebook and Twitter and the Town Fair Tire World of Wheels blog is online at http://worldofwheelsboston.wordpress.com/, and photos can be found at the Boston Town Fair Tire World of Wheels photo page (http://www.flickr.com/photos/11988326@N07/sets/72157629172535395/).

Please Note: Previously announced appearances by Deena Nicole Cortese of MTVs Jersey Shore and the Snake Pit display of vintage and current Ford muscle cars have been canceled.



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New Study: Consumers are Poised for a Radical Shift in TV Consumption 0

Posted on February 19, 2012 by Jennib And Friends


Boston, MA (PRWEB) February 15, 2012

A new study of over 1,400 consumers, from market research firm Chadwick Martin Bailey, uncovers major changes in how people are watching TV and movies, and the choices they make when it comes to the content they watch online. Once the domain of early adopters, more than half (54%) of all consumers have already tried alternatives to pay TV (i.e. Netflix, Apple TV, or a networks website). An even greater shift is expected, with 16% of all pay TV customers saying they are likely to reduce their level of pay TV service in the next year. In addition to the notable findings below, a summary report is available for download from Chadwick Martin Baileys website.

This study finds consumers of all stripes would adopt online TV viewing more broadly once providers develop a simple, reliable, and cost effective solution. According to this study, many of the prerequisites for this shift are already in place.


The biggest screen doesnt always win, even at home. Core viewing behaviors are changing; 63% of people who recently watched TV on a tablet say they used a tablet even though they had access to a television with the very same content available.

Streaming content is not only acceptable, its preferred. If mainstream consumers had an attachment to physically owning their content, theyre losing it. Respondents found streaming video twice as appealing as downloading and storing content on their own devices.

All of this is happening in the midst of a cost-cutting consumer mindset. Cost concerns came up again and again in the findings, as the main reason for dropping pay TV, for cutting back on pay TV, and for never signing up for pay TV in the first place. Even 1 in 5 of pay TVs most valuable subscribers (highest ARPU) say they are likely to cut back in the year ahead.

Online viewing is already more common than one might think. Over half of all consumers, not just early adopters, have gotten a taste of viewing TV and/or movies online via services like Netflix, Apple TV, Hulu, or a network website.

These findings show every part of the consumer TV and movie watching experience is up for grabs, says Jon Giegengack, Director at Chadwick Martin Bailey. In the digital music revolution, the primary shift was in how music was bought and stored. When it comes to TV and movies, everything has the potential to change: whom consumers buy from; how much they pay (if they pay at all); and the range of times and places offering viewing opportunities.

Consumers are ready to embrace a new method of accessing TV content, agrees Peter Fondulas, CMBs co-author on the project. Theyve got motive, theyve got interest, and a majority have already begun kicking the tires. Whats missing now is the right platform and offersomething easy to use, understandable, reliable, and affordable. Various players are working hard to come up with that solution; as we learned from the music industry, the first one to offer it effectively will be in an extremely strong position.

About this Research

This study was done as part of Chadwick Martin Baileys self-funded CMB Consumer Pulse program. A report with additional findings from this study is available as a free download from Chadwick Martin Bailey. Data was collected from 1,493 U.S. residents (aged 16-75 who have high speed internet access at home and watch at least two hours of television programming per week), via a nationally representative online survey questionnaire within the United States. The survey was conducted by Chadwick Martin Bailey in December of 2011.

About Chadwick Martin Bailey

Chadwick Martin Bailey is a Boston-based custom market research firm that works with many of the most successful companies and best known brands in the world to help them acquire, maintain, and grow their customer base. Founded in 1984 by John Martin and Anne Bailey Berman, the company has corporate headquarters in Boston, Massachusetts, serving clients in more than 30 countries around the globe. Chadwick Martin Bailey focuses on using leading-edge research techniques to collect and translate data into simple, business decision-focused deliverables. For more information visit http://www.cmbinfo.com.

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