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Mobile Ringtone Business and Who Benefits?! 24

Posted on May 14, 2011 by Jennib And Friends

The Mobile phone Industry has evolved drastically over the past few years. When the first cell phones rolled into the market in the 1990s, nobody ever expected that those bulky boxes would develop into sleek, beautiful and powerful machines that could (aside from sending and receiving calls) take a picture, make a video, and sing. Initially a technological wonder to connect with people to a sophisticated device effectively a part of your personality! What brought about this change? And who does it really benefit?

The answer to the first question would be the outburst of the personalisation trend and the changing consumerist demands. Ringtone Industry is a humungous industry for the simple reason that it allows you to make your mobile sing your favourite song when someone remembers you. A mobile phone with its contents has the ability to make you laugh, cry, happy, sad, nostalgic and a lot more whenever you want it to. Although this wasn’t the case a few years back.

So how did it all start? The Ringtone syndrome!! Free Ringtones are readily available on the web and this has led to an increase in personalisation. This desire to personalise mobile phones has established the present success of the mobile Industry. Today, when the marketing gurus see this impact of the Mobile industry on the masses, they take advantage of it. Many companies start to advertise their campaigns through mobile phones. Whether it is text messages to promote products and services or direct advertising through mobile music or ring tones, the rise in the number of mobile content providers reflects the success of many such advertising strategies.

The Music Industry also benefits significantly. Statistics prove that mobile music downloads is growing by over 50 per cent every year. Artists become famous in the process. Musicians supplement their incomes and record companies celebrate at the revenue source.

Mobile ringtones have in fact opened up a whole new revenue stream for record labels struggling with falling revenues and piracy. Many experts believe that in certain ringtone heavy markets, record labels will sign up artists with the objective of generating revenues only from mobile content. Other avenues would become secondary to it. The same holds true for the movie industry. Content like ringtones, wallpapers, ringback tones based on films is a huge draw and is today a large part of revenue forecast plans of movie studios.

The mobile content has also spurred a whole new content industry, several small and medium enterprises have been set up to develop content specifically for the mobile phone platform.

At the centre of this axis is the telecom carrier, who takes a significant share of revenue for each mobile content download. Telecom carriers too have set up separate mobile content / VAS divisions to harness the revenue potential of the medium.

The mobile ring tone industry has its own ecosystem, with each player drawing its share of revenue from every ring tone that gets downloaded by the user.

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The Rudest Ringtones!? 25

Posted on May 11, 2011 by Jennib And Friends

The rudest ringtones ever!!
These are quite possibly the rudest ringtones on the planet, but clearly a massive market for them! Just type rude ringtones into any search engine and www.singmyring.com is up there every time. I mean, these ringtones do not hold back at all so if you are easily offended then stay away, but for most of the open minded I guarantee you’ll get a laugh out of these! You will definitely have your friends in stitches if your mobile just happens to go off in the bar, but could also be rather embarrassing if your standing in line at the bank!

Check out SingMyRing.com’s funny ringtones too, not at all foul mouthed, just some good humour in the form of ringtones, and I must say very catchy! All of the ringtones on SingMyRing.com are completely unique and are made by the company itself so you won’t hear any copy cat ringtones here. Everything on the website is priced at £1, the cheapest on the net as as I can find, (prices to other countries vary), but if that still sounds like too much money then SingMyRing also has a section of free ringtones in exchange for your email address, (validation required) not a bad swap if you ask me!

I’m pretty clued up on the ringtone market and know that SingMyRing.com are the new kids on the block and definitely the ones to watch out for, they are already selling to 32 countries over 3 continents and have only been online for 9 months! Move aside the crazy frog there’s a new kid in town!

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Mosquito Ringtone: Unbelievable 0

Posted on May 10, 2011 by Jennib And Friends

I was browsing through the internet looking for articles about free ringtones and I was able to open a link about a so-called Mosquito ringtone. The summary stated that it was a high-pitched frequency ringtone that adults can’t hear, perfect for kids and teenagers who send text messages during class, the best part about it is that they don’t get caught. Is this for real?? I didn’t believe it at first so I read some more.

Here’s what I’ve discovered:

Yes, the Mosquito Ringtone does exist!!!

The Mosquito ringtone was invented way back in 2005 by a British Inventor named Howard Stapleton. The main objective of the invention was to keep kids from loitering outside of shops at night. Like how a whistle would affect dogs or how rats react to high-pitched sounds, the main idea was to drive teenagers by using super high frequency sounds. I was able to hear the sound and I thought my ears would explode.

The idea was to make the storefront uncomfortable for kids and teenagers while adults stay unaffected. The product was marketed and was originally named as an ultrasonic teenager repellant which is kind of similar to the ultrasonic dog repellant which is used to ward off dogs from “desecrating” on frontyards.

The Mosquito ringtone produces a sound similar to a Mosquito, an ear-splitting 17.4KHz sound wave. The reason why adults can’t hear the sound is because of an aging condition called Presbycusis.

Hearing experts describe Presbycusis as an “aging ear”. They stated that at the age of 20, the human ear starts to lose its ability to hear the highest human range frequencies and this gets worse as the person gets older.

The Mosquito ringtone was a wildfire and teens began to give different names to it such as the “Teen Buzz”, “Adult Proof”, “Mozzy Tone”, “Ultra Sonic Ringtone” and so much more.

Visit: http://linkinfreak33.blogspot.com/ for more blogs

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